Typography
Headline 1
Nersans Three Regular
This is an example
of headline one
1234567890@#!
All Caps
Font Size: 30pt
Leading: 166%
Tracking: 25%
Headline 2
Quiche Text Medium
This is an example
of headline one
1234567890@#!
All Caps
Font Size: 30pt
Leading: 166%
Tracking: 25%
Body Copy
Plantin MT Pro
This is an example of body copy showing the leading when more than one line.
Sentence Case
Font Size: 16pt
Leading: 175%
Tracking: 0%
Captions
Brandon Grotesque Medium
of captions
1234567890@#!
All Caps
Font Size: 20pt
Leading: 190%
Tracking: 25%
Typography
When building typographic arches, set letters smoothly on an arched path until reaching the flat plane and adjust spacing so each phrase feels balanced and easy to read.
Only use in Nersans Three Regular font.
Here are examples of a half typographic arch designs. Always adjust spacing so the phrase feels balanced and easy to read.
Only use in Nersans Three Regular font.
Alternate example of type
treatment using Header One.
At Home
In The
Hills
While the standard use of Headline Two is a straightforward, one- or two-line headline, it can also function as a flexible design element. These examples show how it may be styled in staggered arrangements or placed vertically, adding variety and visual interest within the Saddleback brand system.
When building typographic arches, set letters smoothly on an arched path until reaching the flat plane and adjust spacing so each phrase feels balanced and easy to read.
Only use in Nersans Three Regular font.
Only use in Nersans Three Regular font.
At Home
In The
Hills
While the standard use of Headline Two is a straightforward, one- or two-line headline, it can also function as a flexible design element. These examples show how it may be styled in staggered arrangements or placed vertically, adding variety and visual interest within the Saddleback brand system.
Color Palette
The Saddleback palette is bold and friendly.
Night Sky |
PMS | 2217 C
CMYK | 85.65.54.55
RGB | 38.60.71
WEB/HEX | #263c46
Poppy |
PMS | 7597 C
CMYK | 0.80.100.6
RGB | 226.85.32
WEB/HEX | #e25520
Sunset Cloud |
PMS | 692 C
CMYK | 0.18.11.8
RGB | 233.198.195
WEB/HEX | #e6c6c2
Cactus |
PMS | 5773 C
CMYK | 38.22.67.18
RGB | 238.237.238
WEB/HEX | #99a163
Sand |
PMS | Cool Grey 1 C
CMYK | 10.7.5.0
RGB | 238.237.238
WEB/HEX | #eeedee
Midnight |
PMS | Black
CMYK | 20.20.20.100
RGB | 0.0.0
WEB/HEX | #000000
Photography Style
A mix of Sonoran hillscape images bathed in magical morning and evening light, complemented with stock lifestyle photography that captures a fresh sense of humanity. Both color and black and white photos are curated for an artful refinement.
